The smartwatch market has exploded with new releases from Apple, Samsung, and Google, leaving consumers with more choices than ever. If you’re seeking a reliable wrist companion, sticking to flagship models from these brands is a safe bet. After rigorous testing – including 508 miles of training and a full marathon run with ten different watches – here’s a breakdown of the top smartwatches for every need.
The Crowded Market: Fitness Meets Everyday Use
The line between smartwatches and fitness trackers is blurring. While Garmin and Fitbit cater primarily to athletes, Apple Watch Series 11 and Ultra lines pack in fitness features without sacrificing daily usability. For those seeking constant health monitoring, smart rings and sleep trackers provide 24/7 data collection.
Price ranges vary drastically, from the affordable Apple Watch SE 3 ($239.99) to high-end Garmin Fenix 8 Pro models ($1,199.99 – $1,999.99). However, excellent options are available even on a budget, such as the Nothing CMF Watch 3 Pro, often found for around $79.
The rapid convergence of smartwatch and fitness tracker technology means consumers now need to prioritize features instead of brands.
Top Picks: From Budget to Premium
The Best Smartwatch for Most People: Apple Watch SE 3
The Apple Watch SE 3 delivers 98% of the core smartwatch experience at a lower price. While battery life is a compromise (18 hours versus 24 in Series 11), features like the always-on display, S10 chip, and water resistance make it a compelling choice. Skipping blood oxygen monitoring isn’t a deal-breaker for most users.
The Best Apple Upgrade: Apple Watch Series 11
For all-day battery life, the Series 11 ($399) is the way to go. It boasts a faster processor, extended battery performance, and blood oxygen monitoring after a legal dispute restored the feature. Hypertension notifications are also now included.
The Best Android Watch: Google Pixel Watch 4
The Pixel Watch 4 stands out with its subtly domed Actua display and elegant design. It’s a true runner’s watch, combining style with functionality. The brighter display and modern feel solidify its position as the top Android smartwatch.
The Budget Pick: Nothing CMF Watch 3 Pro
The Nothing CMF Watch 3 Pro disrupts the market by offering ChatGPT integration, a feature missing from Apple and Samsung devices. With up to 13 days of battery life, blood oxygen monitoring, and precise tracking, it’s an unbelievable value at around $79.
The Dark Horse Pick: Apple Watch Ultra 2
The Ultra 2 remains a strong contender, especially with discounts bringing its price down to $649. Upgrading to watchOS 26 unlocks most features of the Ultra 3 without the premium price tag. The OLED display, 36-72 hour battery life, and 3,000 nits of brightness make it a compelling option.
The Best Budget Fitness Tracker: Fitbit Charge 6
The Fitbit Charge 6 remains a reliable choice for casual athletes. Though lacking advanced features, its tracking capabilities and the Fitbit app make it a decent entry-level device.
The Best Samsung Smartwatch: Galaxy Watch 8
The Galaxy Watch 8 excels in design and features, especially with Gemini integration. Its bright display, smart health tracking, and strong ecosystem compatibility make it a top contender. Battery life is adequate but not exceptional.
Final Thoughts
The smartwatch market offers something for everyone. Whether you prioritize affordability, battery life, or specific features, the flagship models from Apple, Samsung, and Google provide the best overall experience. The Nothing CMF Watch 3 Pro is a standout for budget-conscious users, while the Apple Watch Ultra 2 remains a solid choice for those seeking premium features at a discounted price. Ultimately, choosing the right smartwatch depends on individual needs and preferences, but these seven options represent the best the market has to offer in 2025.
